Those who crave to look big are small (Gita Daily)

Published on Oct 08, 2013

Based on Bhagavad Gita Chapter 16, Text 15

Our culture often reduces character to image, wisdom to sound bytes and self-worth to net-worth.

Being goaded by such a superficial environment, people frequently, even feverishly, aim to look big. They want to appear to be belonging among the best, even to be the numero uno.
The Bhagavad-gita (16.15) characterizes such obsession with appearances as decidedly ungodly, as indicating a tragically deluded mindset.

Why tragically deluded?

Because those who crave to look big are small — they are driven by their inner feelings of insecurity and inadequacy, their desperate need for outer validation and congratulation.

Below the pretense of bigness is smallness, pathetic smallness. And that becomes evident when the relentlessly grinding power of time strips such people off their vaunted abilities, even the ability to keep up appearances. Of course, our culture doesn’t like such disconcerting reminders of the final futility of facades. So with an ever-new parade of icons, it blinds us to those being sent to the trashcan of the public eye.

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